The Blog

Loosely Educated Guesses

Opinions, how-tos, and the occasional hot take on marketing, branding, and building things on the internet.

7 Things to Consider When Choosing Your Explainer Video Agency

Explainer videos are one of the most effective ways to convey your message, engage your audience, and absolutely crush your marketing goals.…
Building a Brand in 2024: How To Dominate in a Saturated Market

Building a brand in 2024 is not for the faint of heart. With advancing technology and swift industry changes, breaking through the…
Your Guide to Website Design for Ann Arbor, MI Businesses

This comprehensive guide is tailored specifically for businesses in Ann Arbor, MI, aiming to navigate the complex yet rewarding world of website…
Video Marketing Strategies Every Ann Arbor Business Should Know

Ann Arbor’s unique blend of cultural richness, academic influence, and innovative business environment presents the perfect opportunity for businesses to thrive through…
Will ChatGPT replace copywriters and content marketers?

The rising popularity of ChatGPT and AI has left many marketers concerned about their careers. ChatGPT has been glorified as a magic…
Backlink Best Practices for Your B2B SEO Strategy

Businesses are always looking for ways to rank high on Google and on other search engines across the web. One component of…
9 Web Design Trends to Look Out For In 2023

Your website is your brand’s most valuable first impression—so don’t let your website’s design slide through the cracks! If you want your…
5 Tips for Creating a Content Marketing Strategy That Converts

Consumers are more informed and empowered than ever — that’s why it’s important that you create a strong content strategy that guides…
5 Easy Ways to Improve Your Blog SEO

Learn how to rank high in search engines with a consistent blog content strategy that’s designed to drive website traffic and conversions.…
16 Questions to Ask Before Hiring a Marketing Agency

So you’ve decided to hire an agency to help you carry out your marketing efforts and crush your goals. Welcome to the…